Privacy Policies

Shappos Ltd (trading as respects your privacy, always, and is very careful with the information that we collect. collects e-mail addresses of people who send us e-mail. We also collect information on what pages users access and information provided to us by users via surveys and site registrations. Such information may contain personal data about you including your address, phone numbers, credit card numbers etc. protects credit card information according to Payment Card Industry Data Security Standards (PCI-DSS). We are not allowed to disclose such personal information without your written permission. However, certain information collected from you and about you is used within the context of providing the Service.

The information we collect is not shared with or sold to others except under the certain circumstances and which your use of the Service is deemed to provide to us a valid consent to disclose the following:

  1. In order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of’s terms of use, or as otherwise required by law.

  2. does not rent, sell, or share personal information about you with other companies except to provide products or services you’ve requested or when we have your permission.

  3. We will transfer information about you if is acquired by or merged with another company. In this event, will notify you by email or by putting a prominent notice on the web site before information about you is transferred and becomes subject to a different privacy policy.


Like most retail sites, our servers collect and store all of the information that your web browser sends when it requests a web page from our network or servers. may collect personally identifiable information when you visit or use our pages. will also automatically receive and record information on our server logs from your browser including your IP (internet protocol) address, cookie information and the page you requested.’s use of this may include: to customize the content you see, to fulfil your requests for certain services and information, and to contact you. We also use Google Analytics to track how much traffic our site gets, which is a 3rd party Cookie. We know it sounds confusing, but we use these things for a simple reason: We want to see how our site is doing, how to give you the best shopping experience and what customers we’re reaching.

For more information on cookies, what they are, and how we use them, please view our cookie policy here.

INFORMATION SHARING AND DISCLOSURE may release personally identifiable information when we believe release is appropriate to comply with applicable laws, enforce or apply our Conditions of Use and other agreements; or protect the rights, property, or safety of, our users, or others. will not release your personally identifiable information or send personally identifiable information about you to other companies or people unless: we have your consent to share the information; we need to share your information to provide the product or service you have requested; we respond to legal issues; or we find that your actions on our site violates’s Terms and Conditions of Use, any other policy of or any of our usage guidelines for specific products or services.


For the quickest reply, please go to the Contact Us section of the web site or send an email to

Queries by post can be sent to:

Shappos Limited
2 Taylors Yard
170 Brick Lane
London E1 6RU


By visiting, you are accepting and consenting to the practices described in this Privacy Policy and the Terms and Conditions.

Everyday language summaries are provided for your benefit and are not legally binding. Please read the Terms of Service and comprehensive Privacy Policy below for the complete picture of your legal requirements. Privacy Policy


This Policy applies as between you, the User of this Website and the owner and provider of this Website. This Policy applies to our use of any and all Data collected by us in relation to your use of the Website.

  1. Definitions and Interpretation

In this Policy the following terms shall have the following meanings:


means collectively all information that you submit to the via the Website. This definition shall, where applicable, incorporate the definitions provided in the Data Protection Act 1998;


means a small text file placed on your computer by this Website when you visit certain parts of the Website and/or when you use certain features of the Website. Details of the cookies used by this Website are set out in Clause 12;

means Shappos Ltd of 2 Taylors Yard, Brick Lane, London E1 6RU;

UK and EU Cookie Law”

means the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended by the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011;


means any third party that accesses the Website and is not employed by and acting in the course of their employment; and


means the website that you are currently using ( and any sub-domains of this site unless expressly excluded by their own terms and conditions.

  1. Scope of this Policy

This Policy applies only to the actions of and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website including, but not limited to, any links we may provide to social media websites.

  1. Data Collected

Without limitation, any of the following Data may be collected by this Website from time to time:

  1. [name;]

  2. [date of birth;]

  3. [gender;]

  4. [job title;]

  5. [profession;]

  6. [contact information such as email addresses and telephone numbers;]

  7. [demographic information such as post code, preferences and interests;]

  8. [financial information such as credit / debit card numbers;]

  9. [IP address (automatically collected);]

  10. [web browser type and version (automatically collected);]

  11. [operating system (automatically collected);]

[a list of URLs starting with a referring site, your activity on this Website, and the site you exit to (automatically collected); and] uses https encription and is fully PCI compliant.

  1. Our Use of Data

    1. Any personal Data you submit will be retained by for 6 months.

    2. Unless we are obliged or permitted by law to do so, and subject to Clause 5, your Data will not be disclosed to third parties.

    3. All personal Data is stored securely in accordance with the principles of the Data Protection Act 1998. Fore more details on security see Clause 11 below.

    4. Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons:

        1. [internal record keeping;]

        2. [improvement of our products / services;]

        3. [transmission by email of promotional materials that may be of interest to you;]

        4. [contact for market research purposes which may be done using email, telephone, fax or mail. Such information may be used to customise or update the Website.]

  2. Third Party Websites and Services

    1. may, from time to time, employ the services of other parties for dealing with matters that may include, but are not limited to, payment processing, delivery of purchased items, search engine facilities, advertising and marketing. The providers of such services [do not] have access to certain personal Data provided by Users of this Website.

    2. [Any Data used by such parties is used only to the extent required by them to perform the services that requests. Any use for other purposes is strictly prohibited. Furthermore, any Data that is processed by third parties shall be processed within the terms of this Policy and in accordance with the Data Protection Act 1998.]

  1. Links to Other Websites

This Website may, from time to time, provide links to other websites. has no control over such websites and is in no way responsible for the content thereof. This Policy does not extend to your use of such websites. Users are advised to read the privacy policy or statement of other websites prior to using them.

  1. Changes of Business Ownership and Control

    1. may, from time to time, expand or reduce our business and this may involve the sale and/or the transfer of control of all or part of Data provided by Users will, where it is relevant to any part of our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this Policy, be permitted to use the Data for the purposes for which it was originally supplied to us.

    2. In the event that any Data submitted by Users is to be transferred in such a manner, you will be contacted in advance and informed of the changes. When contacted you will be given the choice to have your Data deleted or withheld from the new owner or controller.

  1. Controlling Use of Your Data

    1. Wherever you are required to submit Data, you will be given options to restrict our use of that Data. This may include the following:

        1. use of Data for direct marketing purposes; and

        2. sharing Data with third parties.

  2. Your Right to Withhold Information

    1. You may access certain areas of the Website without providing any Data at all. However, to use all features and functions available on the Website you may be required to submit certain Data.

    2. You may restrict your internet browser’s use of Cookies. For more information see Clause 12.

  1. Security

Data security is of great importance to and to protect your Data we have put in place suitable physical, electronic and managerial procedures to safeguard and secure Data collected via this Website. Shappos uses the latest https encription and is fully PCI compliant.

  1. Cookies

    1. This Website may place and access certain Cookies on your computer. uses Cookies to improve your experience of using the Website and to improve our range of [products] and [services]. has carefully chosen these Cookies and has taken steps to ensure that your privacy is protected and respected at all times.

    2. All Cookies used by this Website are used in accordance with current UK and EU Cookie Law.

    3. Before the Website places Cookies on your computer, subject to sub-Clause 12.4 AND sub-Clause 12.7, you will be presented with “allow cookies?” requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of the Website may not function fully or as intended.

    4. Certain features of the Website depend upon Cookies to function. UK and EU Cookie Law deems these Cookies to be “strictly necessary”. These Cookies are shown below. Your consent will not be sought to place these Cookies. You may still block these cookies by changing your internet browser’s settings as detailed below.

    5. This Website places the following Cookies:

Name of Cookie


Strictly Necessary


Allows Shopify to store information about your session (referrer, landing page, etc..)


storefront and

Used by our internal stats tracker to record the number of visits to the shop


storefront and

Counts the number of visits to a store by a single customer



Stores information about the contents of your cart



Stores session information for the checkout process



If the shop has a password, this is used to determine if the current visitor has access


    1. This Website uses analytics services provided by Google. Website analytics refers to a set of tools used to collect and analyse usage statistics, enabling us to better understand how Users use the Website. This, in turn, enables us to improve the Website and the [products] and [services] offered through it. You do not have to allow us to use these Cookies, as detailed below, however whilst our use of them does not pose any risk to your privacy or your safe use of the Website it does enable us to continually improve our business.

    2. The analytics services used by this Website use Cookies to gather the required information. Certain of these Cookies may be placed immediately when you decide to visit the Website and it may not be possible to obtain your prior consent. You may remove these Cookies and prevent future use of them by following the steps set out in your server instructions.

    1. The analytics services used by this Website use the following Cookies:

Name of Cookie

First / Third Party



_utmz (Google Analytics)



This cookie contains a randomly generated number + info on how the site was reached (e.g. directly or via a link, organic search or paid search) and expires after 6 months.

_utma (Google Analytics)



This cookie contains a randomly generated number and expires after 2 years.

_utmb (Google Analytics)



This cookie contains a randomly generated number and expires after 30 minutes.

_utmc (Google Analytics)



This cookie contains a randomly generated number and expires when the user exits the browser.

    1. You can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all cookies or only third party cookies. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser.

    2. You can choose to delete Cookies at any time however you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalisation settings.

    3. It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.

  1. Changes to this Policy reserves the right to change this Policy as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website and you are deemed to have accepted the terms of the Policy on your first use of the Website following the alterations.